On July 27, 2021, “Denpaku Old Private House”, an inn with a hatagori workshop, was introduced on the “Chikyu no Arukikata” website (operated by Chikyu no Arukikata Co., Ltd.).
Amami Oshima and Tokunoshima are scheduled to be registered as World Natural Heritage sites on July 26, 2021.
We have compiled a list of recommended information.

Feature article: “6 Spectacular Spots on Amami Oshima Island, which has just been registered as a World Heritage Site!

“Denpaku The Beachfront MIJORA”, one of the Denpaku series, will be featured in the “Summer Inns by Theme” feature in the July 6, 2021 issue of “Discover Japan” magazine.
The article introduces our accommodation facilities where you can spend a moment “communing with the nature of the island” and our restaurant “2 waters” which uses Amami’s ingredients in abundance.
Please pick up a copy and take a look.

The Beachfront MIJORA was featured in “Crea Traveller” released in July 2021.

The “Nihon Keizai Shimbun,” published on February 22, 2021, reported on our efforts to develop the town of Denmari.

“Denpaku The Beachfront MIJORA”, one of the Denpaku series, will be featured in the February 8, 2021 issue of “Casa BRUTUS” magazine (published by Magazine House, Inc.) in the “SMALL LUXURY- Enjoy spending time in a small inn. One of the series, “Denpaku The Beachfront MIJORA” will be featured in the “SMALL LUXURY- The Pleasure of Staying in a Small Inn-” feature article.
The article introduces accommodation facilities where you can spend a moment “communing with the nature of the island” and Amami Oshima Island, which is attractive even in cloudy or rainy weather.
Please pick up a copy and take a look.

The Beachfront MIJORA was featured in the October 2020 issue of “Hanako”.

The Beachfront MIJORA has been featured in the November 2020 issue of FIGARO JAPON.

The Beachfront MIJORA was featured in the November 2020 issue of ELLE JAPON.

Amami Innovation Corporation, an affiliate of Tenkohjin, was introduced as an example of a case study of a regional trading company in the book “The Basics of Regional Trading Companies and How They Work”(author: Ikuhiro Nakamura, published by Shuwa System).

Amami Innovation is the operator in Amami of the urban development project undertaken by Atelier Tenkohjin, and operates the 「Den-paku」lodging facility and the「Magun-hiroba」community care facility, both renovated and designed by Tenkohjin.

If you are interested in urban planning and regional development, please take a look at this book, which explains in detail, with illustrations, the definition of a regional trading company, its business model, and the key points of its design and operation.

Lily’s House” on Kakaroma Island, one of the “Denpatsu” operated by Amami Innovation.

Amami City, Kasari Town “Magun Plaza

Yasuhiro Yamashita, President of Atelier Tekuto, will participate as a panelist in the “Possibilities of Craftsmanship in Hokuriku” symposium to be held in Komatsu City, Ishikawa Prefecture on February 24.

In addition to a keynote speech by Kenya Hara, President of Nippon Design Center, and a talk session moderated by Professor Yuji Akimoto, Director of the University Art Museum, Tokyo National University of Fine Arts and Music, there will be workshops and exhibitions where visitors can experience Hokuriku crafts.

The symposium is on a first-come, first-served basis, and registration is required. Please come and join us.
※There is no need to apply for workshops and exhibitions.
※Some workshops are fee-based.

Date and time: February 24, 2020 (Monday, holiday) Start: 1:00 p.m. End: 6:00 p.m.

The venue is Komatsu Art Theater Urara.

　　　　　710 Doihara-cho, Komatsu City, Ishikawa Prefecture

Capacity: 250 people (free of charge)

【Application Form】https://forms.gle/DgFa942WK7yjmZ9Y9
　　　　　    https://www.facebook.com/hokurikukogei/

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Japan’s first ever Castle Stay!

Open to the Public in the Summer of 2020

– Free Castle Stay Ambassador Promotional Event –

Joint Press Release

July 24th, 2019

Hyakusenrenma, Inc.
Atelier Tekuto, Co.Ltd.
Japan Airlines Co., Ltd.

Hyakusenrenma, Inc. Group, Atelier Tekuto, Co. Ltd., and Japan Airlines Co., Ltd. (hereinafter referred to as “JAL”) entered into an agreement to develop Japan’s first ever Castle Stay event at Hirado Castle located in Nagasaki Prefecture.

The companies will promote the Castle Stay event, which aims to target foreign travelers seeking a unique and exclusive travelling experience, starting from the summer of 2020.

About Hirado City

Hirado City is a castle town that became the base of Japan’s oldest Nanban trading port, located in the northernmost tip of Nagasaki. It is now registered as a World Heritage Cultural site, currently preserving hidden Christian heritage sites in Nagasaki’s Amakusa region. Hirado Castle ranked #20 out of the Top 100 Castles in Japan with its rich cultural surroundings and is considered a key symbol in Nagasaki Prefecture. With Hirado Castle facing the city and overlooking the ocean, it is believed to be situated in a perfect location for any type of traveler to stay a night and experience life as it were before. With renovations already set to transform Hirado Castle‘s Kaiju Yagura turret into a lodging facility, travelers can start planning a stay for the summer of 2020. A one-off promotional event held in 2017 at Hirado Castle received an astounding 7,500 applicants, which included requests from Japanese natives and foreign nationals. Due to such positive results, collaboration efforts have been made to create a historical Castle Stay experience in the summer of 2020. The major goal of the event is to help increase the number of foreign travelers to visit Japan.

Role of each company

The companies mentioned above will work in unison and use their strengths to demonstrate what it was like to live in a castle.

• Hyakusenrenma group will be in charge of project management and oversee all operations at Hirado Castle.
  • Hyakusenrenma also operates Japan’s unique lodging reservation website “STAY JAPAN” (https://en.stayjapan.com/), which will also have Hirado Castle Stay available for reservation.
• Design and construction management will be conducted by Atelier Tekuto.
  • Atelier Tekuto is an architectural firm with a wide range of experience which includes not only architectural design but also the operation of accommodation facilities on the theme of traditional cultural architecture related to the Amami Islands.
• Promotion and customer relations will be managed by JAL.
  • JAL will utilize its network and worldwide channels to promote the “Castle Stay”

Hirado City Castle – Kaijyu Yagura Turret Renovation

Currently, the Kaiju Yagura turret is being used as a storage facility. It will go under proper renovations to open in the summer of 2020.

【Inquiries concerning this collaboration】

Hyakusenrenma, Inc. 　
Tel：+81-3-6206-9176　　eMail：pr@hyakuren.org

Atelier Tekuto, Co.Ltd.
Tel：+81-3-6439-5540　eMail：media@tekuto.com

Japan Airlines Co., Ltd.
Tel： +81-3-5460-3105　eMail：mediarelations.hdq@jal.com