ニュースカテゴリー: お知らせの一覧

Yamashita Yasuhiro and City Planning,” the official website of the group brand, opens.

Story of the inauguration of “Yasuhiro Yamashita and Community Development,” the official website of the group brand


From Yasuhiro Yamashita, Representative Architect

As an architect, I have created many buildings, specializing in the development of materials, structures, and construction methods. However, I began to feel a limit to what I could do with the “point” design of architecture, and gradually became interested in “urban development” that designs the “surface” of society, and after many years of research, I have been working hard to put this into practice in my hometown in the Amami Islands. Through various efforts, I have now thankfully grown from a “surface” to a “three-dimensional” structure with thickness.
We have come to believe that just as human beings are composed of 37 trillion cells, the connection between settlements forms cities and countries, and that the entry of outside information into these communities makes them healthy. We launched this brand site to contribute to the sustainability of the villages that need us, utilizing our experience cultivated in the Amami Islands.

 

Top page of the new brand official website

The official website of the group brand “Yasuhiro Yamashita and Community Development” will be launched on July 10, the anniversary of the establishment of “Atelier Tekuto”.

 

Vision of the new group brand official website

“We will listen to the small voices of the world’s villages,
We will create a town of beauty and health.
Bringing such innovation of happiness from Amami to the world.”

 

To support the development of eco-friendly retreat lodging facilities

We provide a one-stop service for the development of eco-friendly retreat accommodations that will create a region where people can earn money. We support development and operation methods appropriate for the region, from land search, design and supervision, consulting on lodging facility operation, producing local food and technology, and building regional partnerships, utilizing our past achievements and experience.

 

The Ideas Behind the Logo

The symbol mark of the newly created official website of the group brand continues to change. It was born from the idea that we are an organization that is constantly growing and cycling, and that we should be flexible enough to adapt ourselves to any form or thought in order to be close to the smallest voice.
The green color of the logo is also the color of the rich vegetation spreading in the Amami Islands. Just as plants produce nutrients through photosynthesis using water and light, the logo signifies the cycle of absorbing nature, materials, and local traditions to create a rich lifestyle for the community.

 

About our organization

We are composed of six organizations in Tokyo and Amami-Oshima.

 

1. Atelier Tekuto

Established in 1991, this organization is the root of architect Yamashita. As a creative design group that listens to the voice of materials, it is engaged in architectural design and urban planning in Japan and abroad.

 

2. Amami Innovation Co., Ltd.

Established in 2016, the company operates the “Denpaku” lodging facility, the “Magun Plaza” regional exchange center, and facilities for the elderly in the Amami Islands, creating interaction between village residents and tourists and creating local employment.

 

3. Amami Architects Co., Ltd.

Established in 2015 as a branch of Atelier Tekuto, Amami Architects Co., Ltd. is engaged in community development mainly in the Amami Islands through architectural design and real estate business.

 

4. General incorporated association SHIMA HITO TAKARA

Established in 2019, it aims to be a platform for local revitalization and is engaged in community development in the Amami Islands together with various businesses, government agencies, and educational institutions on and off the island.

 

5. General incorporated association Wellness.M

Established in 2021, Wellness.M contributes to the improvement of wellness in various regions through community development and product development with the participation of medical professionals.

 

6. Denpaku + Kogei Co., Ltd.

Established in 2019, this organization was created in the Amami Islands to expand Denbari throughout Japan, and currently operates Denpaku Komatsu in Komatsu City, Ishikawa Prefecture.
We would like to take this opportunity of the group’s inauguration to express our gratitude to all of you who have continued to support us. We will continue to work together with everyone in each community to create a happy community by listening to the voices of the little people.

 

For inquiries regarding this matter, please contact

We have prepared photographic data and facility materials related to the community development project that Amami Innovation Co.
Please contact us for more information.

Yasuhiro Yamashita and Community Development”, the official website of the group brand
Public Relations: Makaha Yamashita

TEL:03-6439-5540 MAIL:info@yamashita-yasuhiro.net

First in Western Japan! Denpaku” on Amami-Oshima Island has acquired the international eco-label “Green Key” -Aiming to operate accommodation facilities friendly to nature, villages, and people in Amami~.

Outline of Green Key certification


The Green Key eco-label was awarded to two categories of accommodation facilities (general category) and accommodation facilities (small-scale category with 15 rooms or less) in each category: newly built accommodation facilities and accommodation facilities based on the concept of renovation.
・Newly built accommodations: Denpaku The Beachfront MIJORA
・Renovated accommodations: Denpaku Old private house (Kasari area only) / Denpaku Amami Hotel / Denpaku Friendly


About Green Key


Green Key is an international eco-label for environmentally friendly hotels, restaurants, camping sites, etc. In 1994, with the support of the Danish Environmental Protection Agency, Green Key was launched as an eco-label system for hotels in Denmark. The Danish Ecolabel is an international eco-label for hotels, restaurants, camping sites, etc. It was started in 1994 as an eco-labeling system for Danish hotels, with the support of the Danish Environmental Protection Agency.
To obtain the eco-label, hotels must meet at least 80 of 94 criteria, including reduction of water and energy consumption, reduction of waste, and use of organic products. Green Key’s eco-label criteria also include those related to management and communication, and it is unique in its emphasis on promoting environmental education to all those involved with the hotel, including employees, guests, and suppliers. In addition, the Green Key is valid for renewal every three years, making it essential for hotels to continuously address environmental concerns.

【Award】Denpaku, a lodging facility on Amami Oshima Island, received the “Best Luxury Resort Architecture in Japan 2022” award for its design and community development efforts.

What are Luxury Lifestyle Awards?


The Luxury Lifestyle Awards, which have been running for 14 years since 2008, are global awards that evaluate more than 5,000 products in more than 400 categories from 120 regions around the world to select the best products and services. The awards are judged on a total of nine criteria, including reputation, reliability, creativity, brand recognition, and excellence. It is said to be the [world’s most prestigious award] that selects the best brands in various fields, from five-star hotels such as Ritz-Carlton and Fairmont to small stores. *We will also ask Mr. Yamashita to double-check with the other two Japanese winners.

Yasuhiro Yamashita, Representative, Award Comment


I believe that the village culture inherited in my hometown Amami Islands and the people who have carried it on are precious treasures that we should be proud of to the world, and I have been working on community development through the operation of “Denpaku” and “Magun Hiroba. Today, we are the largest private enterprise in the northern part of Amami Oshima, and many local residents and businesses are involved in our activities. We believe that this recognition will encourage our employees and local community members to take pride in our culture, and to strive to maintain it with even greater ambition and initiative. We will continue to deepen our cooperation with the local community to realize sustainable tourism and to pass on the beauty of Amami.

Evaluation comments by the judges (excerpts)


Atelier Tekuto Inc. believes in designing buildings and landscapes that harmonize with the local community while taking into account the social structure of the region and building cooperative relationships. The luxury project being developed on Amami Oshima Island embodies this commitment and contributes to the creation of a healthy community.

On Amami Oshima Island, blessed with nature and culture and designated as a World Natural Heritage site in July 2021, many villages are in a state of crisis, with abandoned old houses and the destruction of local communities due to excessive tourism. Amami Innovation Corporation, headed by Yasuhiro Yamashita, has been working to renovate and revitalize the region and now operates restaurants, facilities for the elderly, products and galleries, and ample lodging facilities.

The award-winning facilities are making a significant contribution to the maintenance of the Amami Archipelago’s diverse village culture that has persisted for hundreds of years.

Award-winning facilities


・Denpaku The Beachfront MIJORA” and “2 waters
(Project details:https://yamashita-yasuhiro.net/
Denpaku The Beachfront MIJORA, which had its grand opening in July 2019, is a luxury villa resort facility located on Amami Oshima, a World Natural Heritage site blessed with rich forests and beautiful ocean. Under the concept of “Dialogue with Nature on the Island,” the villa offers a lodging experience that allows guests to forget the hustle and bustle of daily life and adjust the depths of their minds through the great nature spreading out through the glass windows. This was followed by the opening of the “2 waters” complex in April 2021, which includes a restaurant & bar, pentagonal infinity pool, and accommodation reception.

【Award】 Received the Excellence Award at the 12th Regional Revitalization Awards -Awarded for activities to enhance the appeal of the island by utilizing traditional island architecture and vacant houses.

On January 30, 2022, Amami Innovation Corporation, which is engaged in community development in the Amami Islands which is engaged in community development in the Amami Islands, has received the [Excellence Award] at the 12th Regional Revitalization Awards sponsored by 46 local newspapers and Kyodo News.

The award was given in recognition of the company’s efforts to enhance the attractiveness of the community by reusing vacant traditional island houses and former supermarket facilities as lodging facilities, dining halls, senior citizen facilities, cram schools, and other community interaction centers.

We will use this award as an opportunity to expand recognition of our community development activities, and at the same time, we will work with local residents to realize a society in which “no one is left behind” by returning profits to the community.

What is the Community Revitalization Award?


The award was established in 2010 by 46 local newspapers and Kyodo News to recognize organizations that have achieved success in activities that energize and enhance the attractiveness of their communities. The awards are intended to support organizations that are taking on the challenge of solving regional issues such as population decline, aging, disparities, and disasters. In the fall of each fiscal year, newspapers and other media nominate a total of 50 organizations as candidates for the Grand Prize. After screening the nominations and conducting on-site surveys, the selection committee determines the Grand Prize, Runner-up Grand Prize, Block Prize, and Excellence Prize at the end of the year. The winning organizations’ efforts will be reported in newspapers and on the Internet from various perspectives. (Quoted from the Regional Revitalization Awards website)

Click here for the Regional Revitalization Awards website

【Publication information】Featured in “CREA Traveller”.

 

Denpaku The Beachfront MIJORA was introduced in the May 1, 2023 issue of “CREA Traveller: In Search of Ultimate Wellness, Awakening Thailand / Amami Oshima: A Journey to the Islands for Gastronomy.

The article features the one-night-only dinner held by JAL Local Gastronomy Trip “Fly to the Table – A Journey of Flavors”.

Thank you very much for the wonderful text, photos, and the fascinating article on Amami Oshima.
Please take a look at the article.

【Publication information】Featured in “Hanako”.

 

Denpaku The Beachfront MIJORA was featured in the February 28, 2023 issue of “Hanako: Tradition and Style Encountered on Amami Oshima. Denpaku The Beachfront MIJORA” was introduced in the magazine “Hanako: Tradition and Style Encountered in Amami Oshima” on February 28, 2023.

Thank you very much for the wonderful text, photos, and the fascinating article on Amami Oshima.
Please take a look at the article.

Denpaku’s facilities were provided as a filming location for the NHK cooking program “Dining with the Chef”.

 

Denpaku The Beachfront MIJORA, Denpaku Old Folk Houses, and Margun Plaza were offered as filming locations for “Dining with the Chef,” an authentic English-language NHK cooking program from Japan that presents the philosophy, worldview, and appeal of Japanese cuisine to foreign viewers from a variety of perspectives.

In the program, we also commented a little on the community development efforts of Denpaku.

This is a learning program that unravels the profound culture of Amami Oshima’s traditional cuisine with food experts and producers.
It is available on NHK On Demand.
Please watch it as an opportunity to learn more about Amami Oshima.

 

(Watch Dining with the Chef Amami-Oshima vol.1 [NHK]:https://www3.nhk.or.jp/nhkworld/en/ondemand/video/2019331/

(Watch Dining with the Chef Amami-Oshima vol.2 [NHK]:https://www3.nhk.or.jp/nhkworld/en/ondemand/video/2019330/

【Publication information】Featured in “Ima, ikitai nihonnoakogare hotel best100 2023ver”.

 

 

Denpaku The Beachfront MIJORA was introduced in the mook book “The Best 100 Hotels in Japan You Want to Visit Now [2023 Edition],” which features 100 of the latest resort hotels and inns carefully selected from all over Japan.

Thank you very much for introducing us with your nice text and photos.
The article is featured on the cover, the door picture in the table of contents, and 4 pages of the magazine.
Please take a look at the article.

【Finished】 Representative Yasuhiro Yamashita speaks at the Inbound Summit 2022

On Saturday, July 2, 2020, Representative Yasuhiro Yamashita spoke at “Inbound Summit 2022,” an online event organized by the Inbound Summit Executive Committee. The “Inbound Summit 2022” was a large-scale online event held for tourism businesses and local governments across Japan with the aim of raising the strategic importance of inbound tourism in Japan. With three other speakers, “Does Sustainable Tourism Really Need to be Tackled?” and held a session on the attractiveness and future of tourism in Japan and the importance of sustainable tourism.

Details of the “Inbound Summit 2022” session


●Date: Saturday, July 2, 2022, Term 3, 17:40 – 18:40
●Session theme: “Sustainability” – Do we really need to work on sustainable tourism? –
●Speakers:
Ryo Ito – Manager, Business Promotion Management Group, Planning and Coordination Office, Japan National Tourism Organization (JNTO)
Wang Chen – Representative Director, ENtrance
Yuuki Iwaasa, Associate Professor, Taisho University
Yasuhiro Yamashita – Architect and President, Denpaku + Kogei Co.


What is “Inbound Summit 2022”?


A large-scale online event for tourism operators and local governments across Japan, aimed at raising the strategic importance of inbound tourism in Japan. 120 key tourism players took the stage and more than 4,000 viewers attended the event.

(Click here for the official Inbound Summit 2022 website:
https://inbound-summit.com/

(Archived Videos / “Sustainability” – Do we really need to work on sustainable tourism? ~:https://youtu.be/U2_huj7iclA

【Publication information】Featured in “HONEY”.

 

 

Denpaku The Beachfront MIJORA” was featured in the beach style life magazine “HONEY” ~EARTH AWESOME / How beautiful the earth is! 〜(May 26, 2022 issue/Vol.33) introduced “Denpaku The Beachfront MIJORA”.